Virtual Staging is Costing San Antonio Homeowners Thousands
Feb 06, 2025
The Truth About Virtual Staging in San Antonio and Austin
Virtual staging is on the rise in San Antonio and Austin and it is costing homeowners a lot of money.
Why? Virtual staging seems like the perfect option. It is cheaper and the photos look gorgeous (when it is done well). And it does get showings.
But, when buyers get to the home, after falling in love with the pictures online, they feel catfished. They thought the home would look as beautiful in person as it does in the photos. But, without any furnishings to look at inside the home, all the future buyer can see are dust bunnies and cracks in the ceiling. The buyer is disappointed.
The Hidden Costs of Virtual Staging
We have been keeping the data on homes in San Antonio and have found that virtually staged homes take 101 days longer to go pending than homes we physically stage. That is three months of carrying costs and price reductions!
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Virtual staging may seem like a budget-friendly option, but it can actually cost you far more in the long run.
Why Virtual Staging is Killing Your Listing
Virtual staging creates a fantasy online, but when buyers walk into an empty home, reality sets in. Empty rooms feel smaller, colder, and less inviting. Without furniture to give a sense of scale or design to highlight the home’s potential, it’s hard for buyers to visualize how the space could work for them.
BY Design Home Staging is an Investment, Not an Expense
Physical home staging is an investment, not an expense. Before virtually staged homes go under contract, they average $55k more in price reductions than homes staged by BY Design. When you consider that the average physical home staging investment is only $3,600, it makes no sense to virtually stage a listing.
If you would like a home staging quote for your listing, click here. Also, BY Design now offers pay-at-close.
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